Therabody Counter Top Units
Our Theragun Counter Top Unit designed for Harrods store, uses a uniquely constructed metal wave clamp design. It provides the illusion that the product is floating in mid-air whilst the wave design further demonstrates the deep tissue vibration properties of the products.
Laser cut housings provided space for LCD screens to allure customers with exciting digital content. We provided magnetic graphics to allow for seasonal updates to product price and information. Furthermore, we ensured the two product areas were interchangeable to allow for limitless product combinations across the lifetime of the units use.
Working closely with the Therabody fitness and leisure teams, we concepted a versatile Counter Top Unit to house the Theragun PRO product within a smaller space. Flareform provided an end-to-end service producing a robust unit tailored to a hardwearing gym environment. The design process also considered client requirements for rollout and ensured scaling up of production in hubs across the globe was prepared and ready to action.
The units are fabricated from steel and powder coated to display a sleek, premium finish. To ensure interactivity with gym members, it’s accessibility and usability were delivered through it’s simplicity. Users simply pick up the wirelessly charged guns and drop them back in the secured holsters once complete, ready to go again.
The introduction of the Smart Wellbeing space within Boots saw the Theragun Countertop Unit establish itself as the perfect centrepiece. The flexibility of the unit design allowed us to be able to display the full range of Theragun products in different, interchangeable layouts.
Our brief was to design for larger production rollouts, ensure a simple and robust design without sacrificing aesthetic and provide the ability for the public to demo products safely within store.
The Boots Counter Top Units are currently installed at several Boots stores across the UK.
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